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Matching market and brand strategy to changes in consumers’ habitual buying behaviour due to Covid-19

To the extent that the Covid-19 pandemic may change certain fundamental patterns of consumer behaviour, companies must carefully consider how to adjust their market strategies and tactics accordingly. One classic [...]

By Cers Blogs|2020-09-08T16:11:59+03:00September 8th, 2020|Tags: brand, consumer, consumerbehaviour, covid-19|
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Reality of social distancing and lockdown in low-income settings

The only known planet for human to survive naturally is experiencing a huge challenge posed by the COVID-19 pandemic. Though the challenge is still far away from similar past challenges [...]

By Cers Blogs|2020-05-13T13:37:55+03:00May 13th, 2020|Tags: corona, covid-19, lockdown, low-income, pandemics, socialdistancing|
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