There is no such thing as a free lunch

You have probably heard people say that social media is free. Why do traditional marketing, when you can take advantage of social media and promote your brand? Literally without spending any money. Well, social media is free. To establish business accounts on, for example Facebook, Twitter, Instagram, and LinkedIn, is free. It is also free […]

Design thinking for you

  Dear readers and colleagues,   To continue my previous discussion about design in business, today I will write about another aspect of design, which I find very interesting – design thinking. You may hear about it somewhere but might not be entirely sure of what it really means. In this short blog text, I […]