We are excited on behalf of CERS, the Centre for Relationship Marketing and Service Management at Hanken School of Economics to welcome three new board members; Carlos Diaz Ruiz, Camilla Wardi, and Stefan Burggraf, who will serve from 2023 to 2025. This brings the number of board members up to seven. New changes have been made to the board now including a representative for non-professors. The current board includes:
Peter Björk, Prefect
Johanna Gummerus, Director
Kristina Heinonen, Previous director
Maria Holmlund-Rytkönen, Representative for professors
Carlos Diaz Ruiz, Representative for non-professors
Stefan Burggraf, Representative for PhD students
Camilla Wardi, Head of Corporate Relations and Outreach at Hanken School of Economics.
CERS is one of the leading institutions for research within services and a founding member of the Nordic School of Thought within Marketing. The center was founded in 1994 by Professor Emeritus Christian Grönroos and set up in cooperation with professors Martin Lindell, Sören Kock, Tore Strandvik, and Kaj Storbacka.
Earlier this year, in 2023, Professor Johanna Gummerus was appointed as the Director for CERS, with a commitment to honoring CERS’ legacy while envisioning the future of the research centre.
“I am honored to serve in this role and intend to continue building on the heritage of CERS as a center with expertise in service research. I look forward to working with the great team of colleagues we have at CERS and the CERS board. Our first focus areas will be strategy renewal and supporting our staff in securing higher levels of external funding”
Johanna Gummerus, Director“I am honored to serve in this role and intend to continue building on the heritage of CERS as a center with expertise in service research. I look forward to working with the great team of colleagues we have at CERS and the CERS board. Our first focus areas will be strategy renewal and supporting our staff in securing higher levels of external funding”
Johanna Gummerus, Director“I am honored to serve in this role and intend to continue building on the heritage of CERS as a center with expertise in service research. I look forward to working with the great team of colleagues we have at CERS and the CERS board. Our first focus areas will be strategy renewal and supporting our staff in securing higher levels of external funding”
Johanna Gummerus, Director“I am honored to serve in this role and intend to continue building on the heritage of CERS as a center with expertise in service research. I look forward to working with the great team of colleagues we have at CERS and the CERS board. Our first focus areas will be strategy renewal and supporting our staff in securing higher levels of external funding”
Johanna Gummerus, DirectorIn the beginning of next year, 2024, a workshop led by Associate Professor Robert Ciuchita to brainstorm the new strategy will be open to all CERS faculty members and Ph.D. students.
Assistant Professor Carlos Diaz Ruis, representing non-professors, will play an active role in shaping CERS’s profile and maintaining a strong social media presence.
“It is essential to build upon our legacy to renew the research center for current challenges”
Carlos Diaz Ruis, Representative for non-professorsFor more information about CERS and its activities, please visit the center’s website at
https://www.hanken.fi/en/departments-centres/department-marketing/cers